Starting up an online shop has never been easier. But there are still hurdles that new sellers have to face. One of them is actually finding products to sell! If you’re curious about sourcing inventory, here are five ways to find products to sell online.
Look for what’s popular
Whether you’re selling on Amazon, Shopify, or anywhere else, there are bound to be lots of other sellers who are moving lots of inventory every single day. While this might sound like a bad thing (who wants competition, right?), you can actually use it to your advantage. Take a look on the platform you’re selling on and see what items are popular among buyers. Once you identify these trends, you can start selling!
Check out social media
Social media is an incredibly important tool for anyone involved in ecommerce. To find new items to sell, you should check out social media to see what products have a lot of buzz around them. Platforms like Pinterest or Instagram can be goldmines for sellers looking to find new inventory. You can even use hashtags to narrow down your searches to fit your niche.
Make items yourself
Believe it or not, but customers love buying handmade goods. They are even becoming more popular than ever on large marketplaces like Amazon. You can use your own skills and handiwork to create unique products that might end up being quite popular. Plus, it’s much more rewarding to sell things that you created yourself.
Use third-party research tools
The problem of finding the right products to sell is one that has existed for a while. Many third-party companies have come up with software solutions to help deal with this. While the exact product research tool that you want to use will depend on your personal preferences and where you’re selling, we can still strongly recommend that you try one (or multiple) out. One popular research tool for Amazon is the AMZScout Product Database.
Use Google Trends
Google Trends is a lesser known subsection of Google that is used by professionals from a variety of different industries. It will basically give you a cursory understanding of how popular a certain search term is. This is really valuable for shop owners that want to test out a few different product ideas to see if they are worth investing in. You can use Google Trends to quickly compare items before putting more effort into actually buying and selling them.
